Business Development


Individualized Business Coaching – Grow Your Business

Individualized business coaching with CETI President and Founder, Andrea Leonard. You will receive an email within 24 hours that includes a coaching questionnaire for you  to complete as well as to schedule your appointment.

What Can Individualized Business Coaching Do For You?

  • Help you to establish yourself as the “LOCAL” authority on cancer recovery and exercise
  • Grow your business in less time with less aggravation
  • Help you to avoid making costly mistakes in both time and money
  • Provide you with specific tasks to keep you focused and motivated
  • Help you to take the steps necessary for you to fulfill you “calling” as a CES
  • Teach you how to position yourself as the next step in the healthcare continuum and receive medical referrals
  • Teach you how to market individual or group training
  • Most importantly, help you to create your niche and separate you from the thousands of other personal trainers, yoga and Pilates instructors, and group exercise instructors in your geographic area

Introductory Session

3-month package

6-month package

Become an Author Overnight

Business Development publish your own book cancer exercise training institute

Have you ever wanted to publish your own book, but didn’t know where to begin? We have the solution for you. CETI will give you license to use our evidence-based book content and customize it so that you are the author. Choose from multiple titles and become the next subject matter expert in your geographic area!

Use these professionally printed books to present to medical professionals, support groups, races, fairs, and any other opportunities in which you can gain recognition as a subject matter expert on cancer and exercise.

Sell the book on your website or health club.

Give away the FREE PDF on your website in exchange for adding customer’s email to your list; this helps you to build a quality email list of interested parties who create the “community” that you must build in order to grow your business. Andrea discusses this and much more in business coaching.

Remember, people buy from those that they KNOW, LIKE and TRUST. We will help you to be this person!

How do you publish your own book:

  1. Choose your title
  2. Customize your book cover
  3. Write the Preface, About the Author, Include Your Own Testimonials, and create your own Special Offer 
  4. Take photographs to substitute for place holders in book
  5. Provide your contact information for the book

CETI will add your content, edit the book, and create a customized cover with you as the co-author. We will teach you how to self publish and you can order on demand! You can be ready to go in a few weeks – as soon as you provide us with the content!

Titles to choose from (take a sneak peak at the content):

“Lymphedema – What You Haven’t Been Told and What you Need to Know”

“Taking Control – A Breast Cancer Survivor’s Guide to Recovery”

“Taking Control – A Cancer Survivor’s Guide to Recovery”

*Publications are not for the purpose of publishing or copyright. They are to be used strictly for marketing, advertising, and direct sales.

*Territory renewal is $149/per year


Business-Builder Mastermind Workshops 

Gain invaluable hands-on experience and learn new ways to attract prospective clients.

Hands-on training in assessment protocol:

  • Goniometry
  • Postural assessment
  • Thomas test
  • Squat test

Exercise programming:

  • One-on-one
  • Group exercise classes
  • BOSU(R)
  • Yoga
  • Pilates

Modifications for clients with:

  • Lymphedema
  • Neuropathy
  • Amputations

Mastermind Business Building:

  • Social media
  • Medical referrals
  • Becoming the “local expert”
  • Media
  • Publications